Bureau of Land Management homepage and category pages

The Bureau of Land Management (BLM) is a government agency in the United States that manages and conserves public lands. The BLM is part of the U.S. Department of the Interior and is responsible for managing over 245 million acres of public land, primarily in western states. It is responsible for a wide range of activities, including issuing permits for grazing and mining, managing wild horse and burro populations, conducting environmental assessments, and enforcing laws related to public lands. The agency works with various stakeholders, including local communities, tribes, industry groups, and conservation organizations, to balance the many uses and values of public lands. Since the BLM has a varitety of consumers, content and touchpoints, this site redesign brought forward relevant information from research and growing user analytics from the Outdoor Industries Association. From the homepage, category exploration and integration with MTB Project, this redesign breaks down the different sections of the BLM and elevates popular categories and content that the department offers.