Liz Hayes x Skullcandy

A creative leader shaping product‑driven brand experiences for a global consumer brand. As Design Director she created the visual design system that defined Skullcandy’s product expression across the entire customer journey, from pre‑purchase through onboarding and post‑purchase. She led packaging identity, digital experience, and product onboarding, while serving as the visual lead for user experience. In this role, she directed two agencies and led a distributed team of 10+ creatives to deliver cohesive, scalable experiences.

Liz Hayes x Skullcandy

A creative leader shaping product‑driven brand experiences for a global consumer brand. As Design Director she created the visual design system that defined Skullcandy’s product expression across the entire customer journey, from pre‑purchase through onboarding and post‑purchase. She led packaging identity, digital experience, and product onboarding, while serving as the visual lead for user experience. In this role, she directed two agencies and led a distributed team of 10+ creatives to deliver cohesive, scalable experiences.

Skullcandy 12 moods campaign

Skullcandy product page design system

Skullcandy packaging design system

Skullcandy collections

Skullcandy x Collina Strada homepage

Skullcandy customer service center

Skullcandy product customizer

Skullcandy fresh ecommerce product journey

Skullcandy empowered ecommerce product journey

Skullcandy email marketing design system

Skullcandy Now Feel This Campaign

Skullcandy x Supra product page

↑Back to Top