Skullcandy x Collina Strada homepage
Skullcandy is a brand of headphones and earbuds that was founded in 2003. The company specializes in producing audio equipment designed for use in sports and other outdoor activities. With its heritage in the outdoor, fashion and gaming industries, Skullcandy produces limited edition collaborations with designers, artists, athletes and musicians. From headphones, earbuds, and accessories, Skullcandy collaborated with Collina Strada to create a vibrant and unique line of products. This collection of products featured limited edition artwork, design and was apart of their fashion line at NYFW. This digital experience consisted of homepage and product page layouts, social, and retargeting ads as well as email marketing campaigns. As a visual UX designer, I created the framework, interactions and commerce flows for this campaign. I also built and produced the product photography with Collina Strada, worked with approvals and stakeholders for the marketing images and even down to the photo editing for this campaign.